Honest comparison

Fasite vs Durable

Durable is an AI website builder: it generates your site in seconds and you manage it from there, from $22 per month billed annually. Fasite generates the site and then operates it for you at $129 per month, including lead capture, a CRM, and unlimited edits, with a $229 tier that adds a 24/7 AI receptionist and online booking.

Durable pricing, from their own pagechecked 2026-08-20
PlanPriceSource
Launch$25/mo monthly$22/mo billed annuallydurable.com
Grow$49/mo monthly; free tier exists$41/mo billed annuallydurable.com

Fasite: $129/month for the website, lead capture, and CRM; $229/month for the AI Front Office plan with the 24/7 AI receptionist and online booking. Both start with a 30-day free trial.

  • Generation is the easy 10 percent

    Durable proved that AI can produce a decent website in seconds, and credit where due, their generator is quick. But a service business does not win jobs at generation time. It wins them when the site ranks for its town, captures the 2am emergency form, and someone answers the phone. That operating layer is what Fasite sells, and it is why the two products cost different amounts.

  • DIY-after-AI is still DIY

    With Durable, the AI drafts and you refine: copy tweaks, image swaps, new pages, SEO settings all sit in your editor, on your evenings. With Fasite there is no editor in your life at all. You send a support ticket saying what should change and it changes. Whether that trade is worth roughly $100 a month depends entirely on what your evenings are worth.

  • Durable is the right call for generalists

    Freelancers, consultants, and side projects fit Durable well: the free tier lets you test, $22 a month is easy to justify, and a generalist does not need trade-specific service pages. Fasite deliberately serves one market, local service businesses, and prices for owners whose phone ringing unanswered costs real money.

Feature for feature

FasiteDurable
Price$129/mo or $229/mo$22 to $49/mo, free tier
Who runs the site after launchFasite doesYou do
Trade-specific pagesYes, built per business typeGeneric generator
Phone answering24/7 AI receptionist on $229 tierNo
EditsUnlimited, done for youYou edit in their builder
Free trial30 daysFree tier

Reasons to pick Durable

  • Generates a working site faster than anything else we have tested, and there is a free tier to try it.
  • Costs a fraction of a managed service if you are comfortable doing your own updates.
  • Ships a broad toolkit around the site, including invoicing and marketing tools, at builder prices.

Reasons to pick Fasite

  • After generation, Fasite keeps doing the work: edits, images, and local SEO are handled for you.
  • Sites are built for the trades specifically, with service pages and local structure a generic generator does not produce.
  • The $229 tier answers your phone 24/7 and books jobs against your real open slots.
  • Every web form and call funnels into one CRM timeline per customer.

See Fasite for your trade: General Contracting · Landscaping · Cleaning

Questions, answered.

Is Durable cheaper than Fasite?

Substantially: Durable runs $22 to $49 per month with a free tier (durable.com/pricing, checked August 2026), while Fasite starts at $129. The difference is who does the ongoing work. Durable hands you a builder; Fasite handles edits, SEO, and leads for you.

Does Durable build sites for trades like plumbing or roofing?

Durable generates a site for any business type from a prompt. Fasite builds specifically for service businesses, with trade service pages, local SEO structure, and lead capture wired in from the start.

Who should choose Durable over Fasite?

Anyone comfortable managing their own site who mainly needs a fast, cheap web presence: freelancers, consultants, early side projects. The free tier makes trying it costless.

What does Fasite include that Durable does not?

A team operating the site after launch, unlimited edits by ticket, a lead CRM, and on the $229 tier a dedicated phone number with a 24/7 AI receptionist plus online booking.

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